Having your cake and eating it, too, has always been the stuff of fantasy, but is now being served up to a select clientele in London, Melbourne and New York.

I had been invited to the party for the US launch of ECURIE25, the most successful fractional time-share for supercars in the world.  Surrounded by a group of enthusiastic, high-net-worth men and women from both here and abroad, the feeling was beautiful people meet beautiful cars……


ECURIE25 US Launch Party

The festivities took place just outside of New York City, and coincided with the addition of the newest car in the ECURIE25 stable, the McLaren  MP4-12C.

ECURIE25 has managed to flourish due to a unique combination of timing, management skills and correctly limiting its membership to upscale car aficionados accustomed to the best.

This simple message of a supercar line-up married to a unique group of members is a concept that has struggled until Chirag Shah opened the 1st location in London in 2005.

It wasn’t very long ago that the idea of paying a fee and driving a supercar revolved around renting an older exotic for a few hours, at a ridiculous charge.

But like a pay phone is different than a cell phone, Shah, CEO of ECURIE25, has transformed the supercar experience into a modern solution, allowing members to enjoy supercar fun without the headaches of ownership, maintenance, and depreciation.

Want to learn better track control? Shah has structured the club to include lots of track outings.

And membership has other privileges such as reciprocity.  Membership in one location conveys membership in another, so you have full usage of vehicles when your life takes you away from home.  Pop in,  pick up your reservation and drive away; just that simple.

  • Yet probably the most interesting facet of the club (aside from the cars) is the social aspect, and here ECURIE25 shines.  Member parties at chic venues let you meet and network with people you will have a great deal in common with.  Talking cars and rubbing elbows with some of the most highly connected people in the world, is giddy and exciting.  You may not be a Billionaire yet, but you’ll probably meet one (I did).

If privacy, exclusivity and adventure are music to your ears, check out ECURIE25 on line, or drop Chirag Shah an email below.  He will welcome you to an experience you simply can’t duplicate in any other way.



See you on down the road,


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About the Author: Dave Miller

Dave Miller With Lotus GT
Dave Miller drives the fastest, coolest, sexiest cars on the planet. He travels the world uncovering the hidden gems in luxury transportation, meeting the owners, and connecting with extraordinary car enthusiasts. Dave is a member of the Midwest Automotive Media Association and writes for various publications. In addition to DriveWithDave.com, you can follow Dave's adventures via Drive With Dave Facebook, Instagram and Twitter and tune into the Drive with Dave Podcast via iTunes, Stitcher or Soundcloud.

One Comment

  1. adminhoot May 16, 2012 at 1:42 PM - Reply

    Nice video on the baby v-12. It’s just air-powered, no fuel, no spark. My shop teacher from high school was doing a 1/4 scale viper motor that ran on propane. He’d hook them up to a pencil sharpner and you could put them on your desk and run them. For $13,000 he does a 1/4 scale Cobra that is just insane. They look and act just like the real thing. Look up “conley v-8’s and see for yourself. S

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